Emilia-Romagna confirms itself as one of the most dynamic tourist destinations in Italy, thanks to a combination of strategic investments and a broad range of attractions from cultural tourism to food and wine, to sports and nature experiences. And with Emma Villas, you can enjoy an authentic experience in an exclusive villa.
New developments in tourism in Emilia-Romagna for 2025
Investment and local development
For the three-year term 2025-2027, the Emilia-Romagna has allocated more than 145 million euro to enhance the attractiveness of the area. Of these, 96.5 million euro are dedicated to improving sustainability, accessibility and urban quality, supporting projects for the sustainable development of cities and mountain areas. Additional funds are foreseen for tourism promotion, upgrading of the ski system, and investment support for businesses in the sector.
An increasingly diversified tourism offer in Emilia Romagna
At the Borsa Internazionale del Turismo (BIT) in Milan 2025, Emilia-Romagna presented its main attractions for the coming year. Great attention was paid to cycle tourism, green tourism and slow experiences, with wine and food routes and nature walks.
Slow living has always been the fil rouge of Emma Villas and the experience that guests can enjoy during their stay at the villa. As a new development in recent weeks, then, there are the experiences and services, which can be enjoyed directly in the villa or close to it. In this connection, for example, we would like to recommend some of our experiences to enrich your stay and not totally indulge in slow living, which, if enjoyed after a day outdoors and shared with loved ones, becomes even more appreciable.
The Motor Valley continues to be one of the region’s highlights, thanks to its legendary car brands and international events. So why not be enveloped in the magic of the world of sports and luxury cars with a guided tour through Italy’s iconic Motor Valley? We start by discovering the extraordinary and visionary vision of Orazio Pagani and then continue on to Maranello, where the Ferrari Gallery will surprise you; a typical lunch in one of the restaurants within the Motor Valley, and then conclude the day at the Lamborghini Museum, learning about the vision behind one of the most famous muscle car brands in the world.
A perfect day out for car lovers, but also for families, friends and couples, thus sharing an unforgettable memories and turning a ‘simple’ stay in a villa into an authentic experience.
Emilia Romagna, Bologna: up-and-coming destination for travellers
Bologna is attracting more and more tourists thanks to its mix of culture, gastronomy and liveliness. Known as ‘La Grassa’ for its culinary tradition, the city offers specialities such as Parmigiano Reggiano, tagliatelle al ragù and tortellini. Its historical heritage, with the Basilica of San Petronio and medieval towers, makes it a perfect destination for those seeking an authentic alternative to Florence or Rome.
(Source: Business Insider)
Motor Valley and sports tourism: a special attraction
Emilia-Romagna is hosting some of the world’s most iconic car brands, including Ferrari, Lamborghini and Ducati. The region boasts numerous museums dedicated to the world of motors and hosts major events, such as the Formula 1 Grand Prix in Imola (16-18 May 2025). An unforgettable experience for lovers of both speed and automotive design.
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(Source: The Sun UK)
Exclusive villas in Emilia Romagna for an unforgettable stay
For a travel experience in comfort and privacy, Emma Villas offers three prestigious villas:
Santa Maria Maddalena. A journey through history
Nestled in the hills of Castel San Pietro Terme, a few kilometres from the Tenuta di Palazzo di Varignana, Santa Maria Maddalena is a true corner of history and elegance. The villa’s name originates from the nearby medieval chapel of Santa Maria Assunta, dating back to 1366. The villa has been carefully restored, maintaining its historic character but with a twist of modern elegance that does not forget the past.
What makes this villa special? The chapel, which was deconsecrated in 1986, is still a key element today. The entire property is surrounded by a park of 8400 sqm, with centuries-old olive trees and a view as far as the eye can see of the surrounding hills. You can enjoy relaxing moments by the swimming pool or take advantage of the many services offered by the nearby resort, which include the Varsana Spa, sports activities such as tennis and padel, as well as food and wine experiences in the resort’s in-house wine cellar.
Fun fact: The chapel, which was a place of religious observance for centuries, retains an almost mystical atmosphere, a perfect mix of the sacred and the profane, adding to the timeless beauty of this villa.
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Villa Guidi. Elegance on the Riviera
Just 150 metres from the sea, Villa Guidi is the perfect retreat for those seeking a modern, elegant villa close to the heart of the Romagna Riviera.
The well-kept park, surrounded by lush vegetation, hosts a large swimming pool that is the focal point of the villa, with a relaxation area and a panoramic terrace ideal for enjoying the Romagna sunsets. Within walking distance of the villa is the centre of Cervia, with its lively nightlife and famous beaches, but the villa also offers the possibility of a quiet retreat away from the hustle and bustle.
Fun fact: If you want to go on an hike, don’t forget to visit the nearby Cervia Natural Park, a protected area where you can go for walks surrounded by nature.
Tenuta Bagni de’ Consoli. Eternal Villa, timeless memories
For those seeking a unique experience, Tenuta Bagni de’ Consoli is the ideal choice. This outstanding villa is located where the Roman baths once stood, frequented by the Consuls, and represents a perfect blend of history, art and modernity. The 17th-century villa has recently been restored with great attention to detail, retaining its original features but enriching it with modern comforts. The restoration involved the use of the best materials and the intervention of contemporary artists to create frescoes that seem to tell stories from ancient times.
The main villa is connected to a modern annexe that houses a large indoor swimming pool, a gym and a wellness area. The park of 15,000 square metres, entirely fenced in, is a masterpiece of Italian-style gardening, with fountains and terracotta vases.
Fun Fact: The ancient Via Consolare, which crossed this area, was one of the most important roads in Roman times.
Don’t miss the chance to visit Bertinoro, the ‘Balcony of Romagna’, which is only 1 km from the villa. There you can enjoy a breathtaking view of the Adriatic Sea.
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Each of these villas is unique and gives you an experience that goes far beyond a ‘simple’ stay. If you love history, nature and comfort, these villas are the ideal place for an unforgettable stay. Whether you prefer the peacefulness of the Bolognese countryside, the closeness to the sea of the Riviera Romagnola or the historical charm of Romagna, each villa has something special to offer.
Book your stay in an exclusive villa in Emilia-Romagna now and experience relaxation and discovery in the heart of Italy.
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